OpenRoad + Mod7
Two pioneering organizations, together at last.
OpenRoad is pleased to announce the acquisition of creative agency Mod7.
Read the letter from our PrincipalOpenRoad + Mod7
OpenRoad is pleased to announce the acquisition of creative agency Mod7.
Read the letter from our PrincipalPosted on August 16, 2012 in Design by Mod7
The music video is dead. Long live the music video.
" ... the performance contained a combination of live action footage (shot with an Alexa on a technocrane) and an animated sequence... The scene was all shot in 3D, with a rig that contained 10 Kinect cameras, each attached to a Macbook Pro... A smoothing algorithm was implemented but this was dropped in favour of the raw chaotic Kinect aesthetic. "