OpenRoad is pleased to announce the acquisition of creative agency Mod7. Read the letter from our Principal.

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Coca-Cola Latin America gets it: The future of marketing is content (among other things, but that's for a different post).Teaming up with…

Get ready for Facebook Gifts.

Posted on November 16, 2012 in Media Culture by Mod7

This is kind of a big deal, people. Facebook will soon offer " Real Gifts " that friends can give each other. Sure, you'll never have an excuse to…

Mozilla offers the world some Popcorn

Posted on November 15, 2012 in Media Culture by Mod7

Watching videos on the web has always been like watching television - often entertaining, sometimes educational - but a rather passive experience…

A brand creates its own photo-sharing app to take on Instagram and Facebook? If it were almost any other brand, we'd be scratching our heads and…

Social Media and Election 2012

Posted on November 07, 2012 in Media Culture by Mod7

The US election in 2012 was a very different experience for many people than in 2008, largely thanks to how social media has insinuated itself to…